Pioneers v Zombies

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Capitalism: Pioneers v Zombies

What defines the people you admire, follow, imitate?

Internal motivations vs. external motivations
Personal vision and achievement vs. money
Attention to value and detail vs. labels and status

There are builders and creators and their are ladder climbers. These are more than labels. They define perspective. They are lenses through which to view everything else.

Capitalism loves pioneers. Originality stimulates. We don’t love change on a grand scale. But people do love new music, new food, new products, new apps, new stories, and anything that stimulates without inducing enough change to cause anxiety.

So when I see a company strive for originality in something as small as their safety warning… I have to pause and appreciate their drive and attention to detail:




Virgin’s pre-flight safety warning:


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